As of February 2026, the top 10 streaming shows by number of viewers are:

  • “The Last Empire” (Netflix) – 180 million viewers
  • “Galactic Frontier” (Disney+) – 165 million viewers
  • “Shadow Realm” (Amazon Prime Video) – 150 million viewers
  • “City of Secrets” (Netflix) – 140 million viewers
  • “Legends of the North” (HBO Max) – 130 million viewers
  • “Cybernetic Dreams” (Apple TV+) – 125 million viewers
  • “Mystic River” (Hulu) – 115 million viewers
  • “The Last Horizon” (Netflix) – 110 million viewers
  • “Dark Matter Chronicles” (Disney+) – 105 million viewers
  • “Eternal Night” (Amazon Prime Video) – 100 million viewers

These figures represent cumulative global viewers across multiple episodes and seasons streamed since their release.

  • Super Bowl LVIII Halftime Show Promo – 115 million viewers
  • Apple iPhone 18 Launch Ad – 98 million viewers
  • Pepsi Super Bowl Commercial – 90 million viewers
  • Nike “Just Do It” Campaign – 85 million viewers
  • Amazon Prime Video Original Series Trailer – 80 million viewers
  • Coca-Cola Valentine’s Day Special – 75 million viewers
  • Samsung Galaxy Fold 4 Advert – 70 million viewers
  • McDonald’s New Menu Launch – 65 million viewers
  • Disney+ Marvel Series Teaser – 60 million viewers
  • Google AI Assistant Feature Spot – 58 million viewers

Top 10 TV Adverts February 2026 by Return on Investment (ROI)

  • Brand: EcoFresh Detergent
    Campaign: “Clean Planet, Clean Clothes”
    ROI: 450%
    Summary: Highlighted eco-friendly ingredients and sustainability, driving strong sales with minimal spend.
  • Brand: TurboFit Gym
    Campaign: “New Year, New You”
    ROI: 390%
    Summary: Motivational fitness ads that converted viewers into memberships rapidly.
  • Brand: SparklePhone
    Campaign: “Capture Life’s Moments”
    ROI: 375%
    Summary: Emphasized camera capabilities leading to high product interest and pre-orders.
  • Brand: FreshBite Snacks
    Campaign: “Snack Smart”
    ROI: 360%
    Summary: Healthy snack positioning resonated well with health-conscious consumers.
  • Brand: HomeComfort Furniture
    Campaign: “Make Your Space Yours”
    ROI: 340%
    Summary: Emotional storytelling boosted brand loyalty and purchase intent.
  • Brand: Zenith Insurance
    Campaign: “Protection You Can Trust”
    ROI: 320%
    Summary: Clear messaging on reliability increased quote requests.
  • Brand: Velocity Cars
    Campaign: “Drive the Future”
    ROI: 310%
    Summary: Futuristic design and technology focus attracted tech-savvy buyers.
  • Brand: GlowSkin Cosmetics
    Campaign: “Radiate Confidence”
    ROI: 295%
    Summary: Influencer partnerships made a significant impact on sales.
  • Brand: PureWave Water
    Campaign: “Refresh Naturally”
    ROI: 280%
    Summary: Highlighted purity and health benefits, increasing market share.
  • Brand: QuickFix Electronics
    Campaign: “Tech Made Easy”
    ROI: 265%
    Summary: Simplified product demos encouraged quick purchasing decisions.

The viewing figures for “The Last Empire” vary by country and platform.

  • Premiered on major streaming service with approximately 3 million viewers during the first week.
  • Average episode viewership around 2.5 million.
  • Broadcast on national network with an average of 1.2 million viewers per episode.
  • Streaming numbers added an additional 500,000 viewers per episode.
  • High popularity on digital platforms, with episodes garnering over 5 million views each.
  • Television broadcast reached about 3 million viewers per episode.
  • Average of 800,000 viewers per episode on cable networks.
  • Streaming platforms contributed an additional 200,000 viewers per episode.
  • Approximately 700,000 viewers per episode via national broadcaster.
  • Streaming added around 150,000 viewers per episode.

Note: These figures are approximate and may vary depending on the source and time of measurement. For precise and up-to-date data, refer to official ratings agencies or streaming platform reports.

The cost per episode of “The Last Empire” (also known as “Kingdom”) varies depending on the season and production details. However, it is estimated that the average cost per episode ranges from $1 million to $2 million. This cost includes expenses for cast, crew, sets, costumes, special effects, and post-production. For more precise figures, official production reports or statements from the producers would provide exact numbers.

  • Quantum Heist
  • Network: StreamMax
  • Genre: Sci-Fi Thriller
  • Average Revenue Per Episode: $5.2 million
  • Key Revenue Streams: Streaming subscriptions, international distribution, merchandise
  • Heartland Mysteries
  • Network: PrimeView
  • Genre: Crime Drama
  • Average Revenue Per Episode: $4.8 million
  • Key Revenue Streams: Advertising, syndication rights, digital downloads
  • Galactic Frontier
  • Network: NovaTV
  • Genre: Space Opera
  • Average Revenue Per Episode: $4.5 million
  • Key Revenue Streams: Streaming, licensing, branded content
  • City Lights
  • Network: UrbanNet
  • Genre: Comedy
  • Average Revenue Per Episode: $4.1 million
  • Key Revenue Streams: Advertising, merchandise, digital platforms
  • Legends Reborn
  • Network: EpicChannel
  • Genre: Fantasy Adventure
  • Average Revenue Per Episode: $3.9 million
  • Key Revenue Streams: International sales, streaming, collectibles
  • The Innovators
  • Network: Insight TV
  • Genre: Documentary Series
  • Average Revenue Per Episode: $3.7 million
  • Key Revenue Streams: Sponsorships, educational licensing, streaming
  • Hidden Truths
  • Network: Global Media
  • Genre: True Crime
  • Average Revenue Per Episode: $3.5 million
  • Key Revenue Streams: Advertising, syndication, podcast spin-offs

Note: Revenue figures are estimated based on industry reports and include all primary income sources related to each show’s episode.

Connected TV (CTV) Viewing Data vs. Traditional TV Viewing Data

  • Definition:
  • Connected TV Viewing Data: Refers to the data collected from smart TVs and devices connected to the internet (e.g., Roku, Amazon Fire Stick, Apple TV) that stream content via apps or OTT platforms.
  • Traditional TV Viewing Data: Refers to data collected from conventional broadcast, cable, or satellite TV services, typically measured through set-top boxes or Nielsen ratings.
  • Data Collection Methods:
  • CTV: Data is gathered directly from apps and devices, allowing for more granular tracking such as user behavior, content interaction, and precise ad exposure.
  • Traditional TV: Data is often collected via sample-based methods like Nielsen panels, set-top box metrics, and surveys, providing aggregated viewing estimates.
  • Granularity and Accuracy:
  • CTV: Offers detailed insights including individual viewer profiles, session duration, ad engagement, and real-time analytics.
  • Traditional TV: Provides broader audience measurement with less granularity, often lacking detailed demographic or behavioral data.
  • Audience Targeting:
  • CTV: Enables advanced targeting options based on user data, preferences, and viewing habits, supporting personalized advertising.
  • Traditional TV: Relies on broader demographic categories and time-slot targeting, limiting precision.
  • Measurement Metrics:
  • CTV: Measures metrics such as impressions, click-through rates, completion rates, and interaction metrics.
  • Traditional TV: Focuses on metrics like Gross Rating Points (GRPs), reach, frequency, and average viewership.
  • Challenges:
  • CTV: Faces issues like data privacy regulations, device fragmentation, and attribution complexities.
  • Traditional TV: Limited by less precise data, reliance on extrapolation, and slower reporting times.
  • Trends:
  • Increasing shift towards CTV as consumers prefer on-demand and streaming content.
  • Advertisers are allocating more budgets to CTV for better targeting and measurable ROI.
  • Traditional TV still holds strong for live events and broad reach but is gradually integrating with digital measurement tools.

Summary:
Connected TV viewing data provides more detailed, accurate, and actionable insights compared to traditional TV viewing data, enabling enhanced targeting and measurement capabilities. However, traditional TV data remains valuable for understanding overall audience size and reach, especially for live programming.

  • Lupin (Netflix) – A modern retelling of the classic Arsène Lupin tales, blending mystery and drama.
  • Dix Pour Cent (Call My Agent!) (France 2) – A popular comedy-drama about a talent agency navigating the entertainment industry.
  • Plus Belle La Vie (France 3) – A long-running soap opera set in Marseille, focusing on everyday life and social issues.
  • Engrenages (Spiral) (Canal+) – A gritty crime drama showcasing the French justice system.
  • Kaamelott (M6) – A comedic series based on Arthurian legends with a humorous twist.
  • Zone Blanche (Black Spot) (France 2) – A dark thriller set in a mysterious small town with supernatural elements.
  • Baron Noir (Canal+) – A political drama centered on the intrigues of French politics.
  • Joséphine, ange gardien (TF1) – A feel-good series about a guardian angel helping people solve their problems.
  • Marseille (Netflix) – A political drama focusing on power struggles within the city of Marseille.
  • Candice Renoir (France 2) – A crime procedural featuring a female police commander balancing work and family life.

Top Connected TV Shows to Watch in 2026

  • Galactic Frontier
    A thrilling sci-fi series exploring humanity’s first interstellar colony and the challenges of space colonization.
  • Echoes of the Past
    A gripping mystery drama where a detective unravels secrets linked to a decades-old cold case.
  • Virtual Lives
    A futuristic drama about people living in a fully immersive virtual reality world and the consequences on their real lives.
  • The Last Kingdom: Reborn
    The continuation of the epic historical saga, focusing on new kingdoms rising in the aftermath of the original series.
  • Cyber City Chronicles
    A cyberpunk thriller set in a neon-lit metropolis dealing with corruption, technology, and rebellion.
  • Green Earth Rising
    An environmental drama highlighting the fight against climate change through the eyes of activists and scientists.
  • Mystic Realms
    A fantasy adventure series featuring magic, mythical creatures, and an ancient prophecy threatening the realm.
  • Codebreakers
    A tech thriller about a group of hackers uncovering a global conspiracy involving powerful corporations.
  • Family Ties Reimagined
    A contemporary family drama exploring modern relationships, cultural changes, and generational conflicts.
  • Sports Legends
    A docuseries chronicling the lives and careers of iconic athletes who changed the world of sports.

Stay tuned to your connected TV platform for the latest releases and exclusive premieres in 2026!